Advice on Data Driven Marketing

Neste Oyj

Posted on

11 May

2020

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Dittmar & Indrenius > References > Advice on Data Driven Marketing

We provided legal support to Neste Oyj in the implementation of its data driven marketing practices.

We advised Neste in various questions related to the collection of both online and offline data in order to gain insights into B2B customer preferences, including the use of cookies and other online trackers and performing direct marketing. We also assisted Neste in preparing agreements between the relevant stakeholders.

Neste is the world’s largest producer of renewable diesel and renewable jet fuel, and is also a technologically advanced refiner of high-quality oil products. In 2020, Neste was ranked the third most sustainable company in the world by the Global 100 index. Neste has operations in 14 countries and its revenue in 2019 was around EUR 15.8 billion. Neste’s shares are listed on NASDAQ OMX Helsinki Stock Exchange.

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